We think that the Dead Sea ROCKS!
Unfortunately, the Dead Sea and its surrounding environment have been extremely compromised. Without a change in current policies, the future looks even grimmer. Sea level has been dropping by nearly one meter per year due to water diversions upstream and due to mineral extraction industries.
Consequences thus far include loss of one-third of the Sea’s natural surface area and much coastline, the drying up of nearby natural springs that support wildlife, and the development of hundreds of sinkholes – areas of severe land subsidence resulting from drops in the groundwater table – which have damaged infrastructure, limited economic development opportunities, and destroyed natural habitat.
We at NU Campaign say Enough is Enough! We call on you to HELP make a difference! Everytime you wear your
'Salt Rocks' t-shirt you get to advocate for the preservation of the Dead Sea! Through small actions, we CAN make CHANGE!